It’s one of the most commonly used buzz words among corporates and entrepreneurs today but almost 80% of us don’t really have a clue about what this digital revolution really means – for the bottom & top line of our own organizations? Do you know the A to Z steps in terms of blueprinting a truly disruptive idea which will not only “automate” parts of your business, but “activate” it to align with the voice of your customer? It’s time we stop obsessing over just technology and start crafting a more strategic ideation process within our organizations & start-ups about what innovative disruption truly is? I.E. in an actionable form for your business in terms of “actual” and “tangible” ROI (return-on-investment). Prepare not just to learn, but also to unlearn. Digital Disruption, more than anything else, is a crucial mind-set for adapting in a world where changes happen exponentially rather than gradually now. Join us for this 2-day experiential journey of “blueprinting” digital thought-into-action. You will learn about how an organization or start-up often fails to understand the difference between “Doing Digital VERSUS Being Digital”. This difference is often the most crucial aspect of what’s lacking within the CEO or Founder’s digital mind-set today. You will explore "customized experiences"; instead of someone else defining what “d²: Digital Disruption” means for your business; why not craft your own specific & relevant definition through our experiential idealization exercises & our d² checklist. These activities and documents will help you uncover where your organisation stands today, digitally? But more importantly, it will lead participants down a path of discovery around “where should I even start?” You will create localized case-studies. From purely an “innovation” perspective, we will help you create a comparative case-study centered on your business versus what’s in your backyard as well as beyond its borders. Moreover, you will learn how and why “sales” in its traditional form is dead in today’s digitally disrupted world. Brands no longer look for market share of “eyeballs”, today they seek market share of “emotion”. Learn how to build a “social selling index” into your current or future business model.